In this episode, Michael Coles shares how he transformed a simple cookie business into a national sensation. Join us as we dive into the rollercoaster journey of the Great American Cookie Company. Tune in and learn about his pivotal decisions, game-changing strategies, and the $80M+ business exit that forever changed his life.
About Michael Coles:
Michael Coles is a business expert, serial entrepreneur, and education advocate. He co-founded Great American Cookie Company and served as the former CEO of Caribou Coffee. From starting three businesses to setting transcontinental world cycling records and running for public office, Coles’ journey is defined by true grit and perseverance.
In his captivating memoir, “Time to Get Tough: How Cookies, Coffee, and a Crash Led to Success in Business and Life,” Michael reflects on his life, recounting both failures and successes, and showcasing his personal and professional journey of resilience and growth.
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