Ecommerce Evolved by Tanner Larsson (Book Review)
Ecommerce Evolved by Tanner Larsson is a game-changing guide for anyone looking to build, grow, and scale a successful ecommerce business. Larsson offers good strategies to navigate the ever-evolving online business world in this updated edition. Packed with insights from years of experience and real-world examples, this book provides a step-by-step blueprint for achieving sustainable growth and profitability in today’s competitive market. Whether you’re a seasoned entrepreneur or just starting, Ecommerce Evolved is your essential playbook for ecommerce success.
Who is Tanner Larsson?
Tanner Larsson is a dynamic entrepreneur and the CMO of Byt.io, a blockchain development company known for being the back-end coding team for some of the biggest crypto projects. Byt.io is also developing a chain-agnostic NFT marketplace combined with a Web3 social network, bringing new technology, connectivity, and ease of use to the world of NFTs and blockchain.
Tanner is also the creative force behind MECH.GAME, a hybrid blockchain game redefining the standard of “quality blockchain games.” MECH.GAME integrates skill-based gameplay, player-owned assets, play-to-earn economics, in-game advertising, and unique social connectivity features, setting a new benchmark in the gaming industry.
As the founder of Build Grow Scale, Tanner has established the world’s leading ecommerce optimization company, generating over $700 million in sales for its partners and clients. His expertise in building, growing, and scaling businesses is unparalleled.
Tanner is the acclaimed author of Ecommerce Evolved, a book that has sold over 75,000 copies and is considered the modern-day book of ecommerce. With over 20 years of experience in the industry, Tanner has mastered the art of business on all levels, allowing him the freedom to spend quality time with his family.
Tanner lives with his wife, Tabitha, their two kids, three dogs, two cats, and two hermit crabs. He enjoys vacationing, camping, coaching soccer teams, attending concerts, and engaging in shooting competitions and classic car restoration.
Tanner’s passion for building businesses has been a blessing for him and his family, and now he’s dedicated to helping you and your company achieve similar success.
Why Pick Up “Ecommerce Evolved” Today?
If you’re an entrepreneur wanting to revolutionize your ecommerce game, Ecommerce Evolved: The Essential Playbook To Build, Grow & Scale A Successful Ecommerce Business by Tanner Larsson is your blueprint. The 2024 revised and expanded edition of this book offers fresh insights and updated strategies that are crucial for succeeding in today’s fast-paced online marketplace.
Tanner Larsson is straightforward when he says that the ecommerce industry is outdated. Many ecommerce business owners are still stuck in 2016, following obsolete methods that no longer deliver results. This book is a wake-up call, urging you to evolve your brand, your business, and your mindset to stay competitive.
Ecommerce Evolved is not about theories or vague advice. Larsson has distilled years of hands-on experience into a practical, step-by-step playbook. The book is divided into four parts, each focusing on a critical aspect of ecommerce success:
1. Evolved Strategy
In this section, Larsson reveals the inner workings of 7-, 8-, and 9-figure ecommerce businesses. He pulls back the curtain to reveal the strategies that high-performing companies use to stay ahead.
2. Evolved Intelligence
Data is often the most underutilized asset in an ecommerce business. Larsson emphasizes the importance of harnessing your data to drive growth and make informed decisions.
3. Evolved Marketing
Learn how to leverage your business structure and data to create automated marketing campaigns that yield significant returns. This section covers both front-end and back-end marketing, ensuring you have a comprehensive approach.
4. The 12 Principles of Ecommerce
Developed after working with over 10,000 businesses, these principles distinguish thriving ecommerce businesses from mediocre ones. Larsson warns that most businesses are likely violating many of these principles.
One of the standout features of Ecommerce Evolved is the access it provides to Larsson’s private ecommerce community. This private group of professionals offers a platform to strategize, share insights, and grow businesses collectively. It’s an invaluable resource for ongoing support and collaboration.
Ecommerce Evolved by Tanner Larsson is a game-changer for entrepreneurs. The book’s lessons and strategies are essential for anyone looking to build, grow, and scale a successful ecommerce business. Whether you’re struggling with outdated methods or looking to refine your approach, this book provides the blueprint you need to stay ahead in today’s competitive market. Don’t miss out on the opportunity to evolve your ecommerce business and unlock new levels of profitability and success.
Final Thoughts
Ecommerce Evolved by Tanner Larsson is a great resource for entrepreneurs looking to modernize their ecommerce strategies. The revised edition provides insights and new tactics essential for today’s fast-paced online marketplace.
Larsson addresses outdated methods, urging readers to evolve their brands and mindsets. The book is a practical, step-by-step guide divided into four key parts: Evolved Strategy, Evolved Intelligence, Evolved Marketing, and The 12 Principles of Ecommerce.
A standout feature is access to Larsson’s private ecommerce community, offering ongoing support and collaboration.
Overall, Ecommerce Evolved is a game-changer, providing lessons into building, growing, and scaling a successful e-commerce business. This book is your blueprint for staying competitive and unlocking new levels of profitability.
