Even if you run a profit-first business, you can still create a lot of good in your community. And the good news is that it doesn’t affect your bottom line. If anything, it can significantly improve the chances of lasting growth for your business. Take Mike Smith, for example. Mike built Rabble Mill and Bay High into thriving organizations that focus on youth empowerment and community impact through innovative programs and spaces. His approach to solving real-world problems and building strong community connections is a perfect example of how aligning your business with meaningful impact can drive both social and financial success.
About Mike Smith
Mike Smith is a passionate entrepreneur dedicated to making a difference. As co-founder of Rabble Mill and founder of The Bay and Skate For Change, he empowers youth through creative programs. With Stanford certification in Design Your Life and as a StoryBrand guide, Mike helps others find their path and tell their stories effectively.
But what’s amazing about Mike is that his actions speak louder than his words. He’s skated 430 miles across Nebraska and lived homeless for 30 nights to raise funds, showing his commitment and unconventional approach. Mike’s relatable and practical strategies make him a valuable mentor for anyone looking to grow their business and create community impact.
Turning Community Impact into Business Advantage
For-profit businesses have a lot to learn from non-profits. While it might not be the most straightforward move, genuine community impact can drive business growth just as much as flashy marketing tactics, which is simpler than you think.
Take Mike’s work with Rabble Mill and Bay High as an example, which created loyal support and community goodwill. Community involvement drives customer loyalty and word-of-mouth referrals, increasing sales and market presence so needed for any business.
Engaging with local organizations and participating in community events helps create a supportive business ecosystem. This can lead to collaborations and partnerships, opening up new opportunities for innovation and growth. Besides, focusing on community impact attracts top talent who want to work for socially responsible companies. It also helps retain employees who feel proud to be part of a company that makes a difference. It’s as simple as that: a thriving community builds a thriving business.