$10M Exit – Björn Öste, Dynasoft

$10M Exit – Björn Öste, Dynasoft

January 8, 2019

Björn Öste, CEO of Good Idea, Exited Dynasoft for More Than $10,000,000.
Björn Öste explains the journey from tech CEO to health food entrepreneur during a time of universal technology revolution.

About Björn Öste:

Leadership in Sustainable Nutritional Foods and “Oat Nerd”!

The last 21 years I have spent traveling across the globe building markets and supply chains. My focus has been on the business development side. Identifying industry partners, investor groups, various subject matter experts across multiple fields, markets and disciplines. I see virtually endless opportunities in the “high tech” food industry where the incumbents have surrendered product innovation to small, focused and dedicated expert companies like the ones I represent. It is exceptionally rewarding to be able to work with products on a global scale that make real and meaningful difference in the daily lives of many individuals.

Becoming a Successful Business Owner

Becoming a successful business owner requires more than just a good idea or hard work.

Firstly, you need to find your passion and align it with your business. Genuine passion fuels motivation, determination, and the ability to overcome obstacles. It is the driving force behind staying committed during challenging times.

Next, you have to develop a solid business plan. A well-structured plan serves as a roadmap, outlining your vision, mission, target market, and financial projections. It helps you stay focused, make informed decisions, and adapt to changing circumstances.

Another crucial aspect is understanding the value of building a strong team. Surrounding yourself with talented individuals who share your vision and complement your skills is vital for growth. Delegate responsibilities, foster a positive work culture, and encourage collaboration to create a thriving environment.

In addition, for business owners to thrive, they need continuous learning and self-improvement. Successful business owners never stop acquiring knowledge, whether it’s through reading, attending seminars, or seeking mentorship. By staying informed and adaptable, you can navigate the dynamic business landscape more effectively.

Lastly, you need to stay focused and committed to your long-term goals. While setbacks and distractions may arise, staying true to your vision and maintaining a positive mindset are essential. Consistency, perseverance, and adaptability are key qualities of successful business owners.

Best Advice I Ever Received

“Patience, patience, patience”


Best Advice I’d Give to Someone Who Wants to Build A $10m+ Business

Trust your guts – lead with your heart.


In this episode, Steve, Mary, Richard, and Björn discuss:

  • Breaking off a possible career to start your own business.
  • Adapting growing technological capabilities with your business.
  • Recovering from bankruptcy in an early business.
  • The benefits of a company based on a simple product.

Key Takeaways

  • Be patient, don’t rush something that takes time to create, build and nurture.
  • Policies and structure can sometimes take time to settle and develop.
  • It’s important to know when to sell a business so it can continue to grow after you’re gone.
  • Find your niche, provide a product where there is a unique need.

“We had solutions to their immediate needs.” — Björn Öste

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