$10M+ in annual revenue – Ryan Levesque, ASK Method

$10M+ in annual revenue – Ryan Levesque, ASK Method

March 26, 2019

Get ready to uncover the story behind the renowned ASK Method as we sit down with Ryan Levesque. Learn how he stumbled upon this groundbreaking approach and how it has since transformed the way entrepreneurs around the world connect with their audience and skyrocket their businesses.

About Ryan Levesque:

Ryan Levesque is the Inc. 500 CEO of The ASK Method ® Company, and the #1 national best-selling author of “Ask”, recognized by Inc. as the #1 Marketing Book of the Year. His work has been featured in the Wall Street Journal, USA Today, Forbes, and Entrepreneur and over 250,000 entrepreneurs subscribe to his email newsletter offering business advice. He is also a co-founder and investor in bucket.io®, a leading marketing funnel software for entrepreneurs.

In his latest book, “Choose“, Ryan helps readers avoid making the single biggest mistake when starting a business and guides people through answering the all important question: What type of business should you start?

Expand your entrepreneurial toolkit with our curated collection of Business Books.

Importance of selecting evergreen market

When it comes to establishing a business, choosing the right market is paramount to its success. Selecting an evergreen market offers entrepreneurs the opportunity to build a sustainable business that can weather the test of time. We will delve into the concept of evergreen markets and explore their advantages.

Understanding Evergreen Markets

Evergreen markets refer to industries or product categories that maintain consistent demand and relevance over time. They are built on fundamental human needs and desires, ensuring a steady flow of customers. The characteristics of evergreen markets provide a strong foundation for long-term success and growth.

Steady Demand

Evergreen markets cater to essential human needs, such as food, shelter, health, and personal well-being. These needs remain constant regardless of economic conditions or fleeting trends. By aligning your business with these enduring needs, you can establish a reliable customer base and consistent demand for your products or services.

Long-term Viability

Evergreen markets have a history of resilience, withstanding economic downturns and industry challenges. They offer opportunities for sustained growth and profitability. By investing in an evergreen market, you position your business for stability and the potential for long-term success.

Established Competition

Evergreen markets are often characterized by established players and well-defined business models. While this may pose a challenge for newcomers, it also indicates the existence of a proven market. By differentiating your business through innovation, exceptional service, or niche targeting, you can carve out a space and thrive within the competitive landscape.

To sum it up, selecting evergreen markets is a strategic approach to building a sustainable business. By focusing on industries that cater to fundamental human needs, offer long-term viability, and demonstrate resilience, you position your business for stability and growth.

Best Advice I Ever Received:

Name of the game, is to stay in the game, until you win the game.

Best Advice I’d Give To Someone Who Wants To Build A $10m+ Business:

Become your mentor’s #1 student

In this episode, Steve, Mary, Richard, and Ryan discuss:

  • How his childhood and parents influenced the entrepreneur he has become.
  • Selecting evergreen markets versus fad markets.
  • How Ryan discovered the ASK Method and has since taught it to the world.
  • The catalyst point in his life that saved his life and changed how he decided to do business.

Key Takeaways:

  • Name of the game, is to stay in the game, until you win the game.
  • Google Trends can help you identify if your industry is trending up, trending down, is cyclical, or just a fad.
  • Over $450M per day is spent on information online.
  • Look at your ratio of what you invest in salary to your revenue, not just a price per employee.

“The type of market you want to be going into is a metronome market – a market that’s going to stand the test of time. A market that’s here today and it’s going to be here 10 years from now and it’s going to be here 100 years from now. You can build your future and your foundation on a market or business like that.”Ryan Levesque

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Affiliate Disclaimer: Some links in this episode are affiliate links. If you make a purchase through these links, we may earn a commission at no extra cost to you. Rest assured, we only promote products/services we believe will benefit your entrepreneurial journey. 


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